The curtain has officially fallen on the Retail Asia Conference & Expo 2025 (RACE), held at the prestigious Hong Kong Convention & Exhibition Centre (HCEC) in Wan Chai. For Chengdu Huaxin Zhiyun Technology Co., Ltd. (FOORIR), a leading Smart Counter Provider, the event was more than just another exhibition – it was a platform to showcase innovation, build connections, and reaffirm its commitment to empowering the retail industry with advanced people counting and foot traffic analytics solutions.
A Strategic Presence at RACE 2025
As one of Asia’s most influential retail events, RACE 2025 brought together global retailers, technology providers, and industry experts under one roof. FOORIR’s booth, located at 5G-D05, stood out as a hub of innovation, knowledge exchange, and practical demonstrations.
Our team proudly introduced the latest generation of smart people counters, including solutions tailored for retail chains, shopping malls, supermarkets, transportation hubs, and exhibition venues. Visitors were greeted with live demonstrations, interactive product displays, and one-on-one consultations with our experts, ensuring that every conversation turned into a valuable insight-sharing opportunity.

Highlighting Smart Counter Solutions
At the core of FOORIR’s showcase was its cutting-edge footfall analytics ecosystem, designed to help businesses:
- Accurately count visitor traffic using advanced dual-lens and ToF sensors.
- Distinguish between employees and customers/identify gender and age/de-duplication of REID/duration of stay to ensure data authenticity.
- Provide real-time occupancy monitoring for safety and operational efficiency.
- Generate actionable insights that drive smarter retail decisions.
- Integrate seamlessly with BI systems and cloud platforms.
One of the standout messages at the booth was clear:
“Smart Decisions Start with Insight – Real-time footfall drives smart retail transformation.”
This philosophy reflects FOORIR’s vision of enabling retailers to move beyond raw numbers into data-driven transformation.

Connecting with Global Retail Leaders
The exhibition floor was bustling with energy, and FOORIR’s booth attracted a steady stream of retailers, mall operators, system integrators, and technology partners. Our team engaged in meaningful conversations about how people counting is no longer a “nice-to-have,” but rather a mission-critical tool for retailers navigating today’s competitive landscape.
From discussing occupancy control for shopping centers to exploring conversion rate optimization in stores, FOORIR was able to align with real-world needs. Many attendees were particularly impressed by our ability to deliver high-accuracy counting even in complex environments, such as wide entrances, crowded spaces, and multi-directional flows.

Insights Shared During the Expo
Beyond product showcases, RACE 2025 was also about industry dialogue. FOORIR contributed by sharing knowledge on key industry trends:
- The Rise of Data-Driven Retail
Retailers increasingly demand real-time visibility of store performance, enabling them to quickly adapt to changing consumer behavior. - From Traffic Counting to Experience Optimization
The conversation is shifting from “how many entered” to “how well did we engage them.” Smart counters provide insights that help retailers enhance customer experience and improve dwell time. - Integration with Smart Ecosystems
Today’s retailers require solutions that integrate with POS systems, loyalty programs, and digital signage, allowing them to connect traffic data with revenue outcomes. - Sustainability and Efficiency
By monitoring store utilization, retailers can optimize energy use, staff allocation, and operational costs, aligning with sustainability goals.

FOORIR Team at the Forefront
The heart of FOORIR’s presence at RACE 2025 was its dedicated team, who traveled to Hong Kong to engage directly with the retail community. Their professionalism, enthusiasm, and expertise turned the booth into a welcoming space where questions were answered, solutions were demonstrated, and partnerships were seeded.
The team’s efforts were met with overwhelming appreciation. Visitors praised not only the technology but also the human touch FOORIR brought to the event – a reminder that behind every smart device is a team deeply committed to solving real business problems.
Key Takeaways from the Expo
As we reflect on the event, several important lessons and opportunities emerged:
- Retailers are hungry for actionable data. The demand for accurate, real-time insights is stronger than ever.
- Foot traffic analytics is expanding beyond retail. Airports, exhibition centers, libraries, and even public institutions showed strong interest in people counting solutions.
- Partnerships are the future. Collaborations with system integrators, software developers, and analytics providers will be key to unlocking greater value for end-users.
- The Asian retail market is dynamic. Hong Kong, as a global hub, provided FOORIR with a unique platform to connect with both regional and international stakeholders.

Looking Ahead: FOORIR’s Commitment
While RACE 2025 may have ended, FOORIR’s journey is just beginning. The connections made, the insights exchanged, and the solutions demonstrated will fuel our next steps:
- Deeply cultivate the passenger flow market with tailored solutions for different retail formats.
- Investing in AI-driven analytics to go beyond counting and deliver predictive insights.
- Strengthening global partnerships to ensure our solutions integrate seamlessly with existing retail ecosystems.
- Continuing innovation in both hardware and software, staying ahead of industry needs.
Voices from Visitors
The feedback we received from visitors further validated our vision:
- “FOORIR’s demo was one of the most impressive at RACE – simple, accurate, and practical.”
- “Finally, there is a solution that can reliably remove employee data/gender and age identification/REID deduplication/stay time. This will change the way we measure store performance..”
- “The integration possibilities with BI systems are exactly what we’ve been looking for.”
Such testimonials highlight the trust and recognition FOORIR has earned through years of dedicated research and customer focus.

Closing Words
The Retail Asia Conference & Expo 2025 was more than an exhibition – it was a celebration of innovation, a marketplace of ideas, and a reminder that the retail industry is undergoing a powerful transformation driven by data and technology.
For FOORIR, the event was a resounding success. We showcased not only our solutions but also our philosophy: accurate data leads to smarter decisions, which in turn lead to better customer experiences and stronger businesses.
We leave Hong Kong with gratitude – for the visitors who engaged with us, for the partners who explored collaboration, and for the retail community that continues to inspire us.
As we move forward, FOORIR remains committed to being the Smart Counter Provider of choice, helping retailers and businesses worldwide unlock the full potential of foot traffic insights.