The 140th China Import and Export Fair (Canton Fair) has successfully concluded, bringing together businesses from around the world to explore new technologies, exchange industry insights, and develop international partnerships.
Chengdu Huaxin Zhiyun Technology Co., Ltd., the company behind the FOORIR brand, participated in the exhibition at Booth 17.2L04. Focusing on retail people counting and traffic analytics, FOORIR presented its approach to Effective Foot Traffic and engaged with visiting customers and industry partners on the practical value of intelligent traffic data for retail operations.
Beyond Counting Entries: Understanding Effective Foot Traffic
Traditional people counting systems primarily measure the number of people entering and leaving a location. However, in real retail environments, employees, delivery personnel, and repeat entries can affect how accurately raw traffic figures reflect customer activity.
FOORIR highlighted the concept of Effective Foot Traffic: building on basic entry and exit counts, AI-based identification, visitor deduplication, and other supported filtering capabilities can help retailers gain a clearer understanding of actual customer traffic.
When analyzed alongside sales figures, time-based patterns, and store operating data, effective traffic insights can provide additional context for staff scheduling, store management, and the evaluation of marketing activities.
The goal is not simply to count more accurately, but to make traffic data more relevant to everyday retail decisions.
Demonstrating AI 3D Stereo Vision Technology
At the FOORIR booth, the team used product demonstrations, analytics dashboards, and application scenarios to introduce intelligent people counting technology and its potential uses in retail environments.
AI 3D dual-lens vision technology uses spatial depth information, together with human identification and movement analysis, to support directional counting and traffic measurement. Depending on the product configuration and deployment environment, additional capabilities such as Re-ID visitor deduplication and staff exclusion can help refine traffic data for effective foot traffic analysis.
The demonstrations emphasized how raw counts can be developed into more useful operational insights. By moving from basic entry and exit statistics toward effective traffic analysis, retailers can better understand traffic patterns and explore how these insights relate to store performance.
Connecting with Customers and Understanding Market Needs
The Canton Fair provided FOORIR with an opportunity to connect directly with international customers and industry professionals.
Discussions covered application requirements, product capabilities, system deployment, and data analytics. These exchanges also offered insight into the practical challenges retailers face when managing store traffic and improving operational efficiency.
Every retail environment is different. Store layouts, customer patterns, operating models, and data requirements can vary significantly. Selecting an appropriate people counting solution and turning traffic data into actionable business information are therefore important considerations for retailers.
Through these face-to-face conversations, FOORIR gained further insight into customer priorities and explored opportunities for continued technical communication and future cooperation.
Developing Intelligent Counting Solutions for Diverse Applications
Founded in 2011, Chengdu Huaxin Zhiyun Technology Co., Ltd. established the FOORIR brand in 2020. The company specializes in the research and development, manufacturing, and sales of IoT intelligent products, with applications spanning retail, public transportation, cultural tourism, and other sectors.
FOORIR continues to explore the application of AI and IoT technologies in intelligent counting and spatial data analytics, with an emphasis on product capabilities, data quality, and practical customer requirements.
Looking ahead, the company will continue developing solutions designed to support customers’ evolving digital operations.
The Exhibition Ends, but Collaboration Continues
With the successful conclusion of the 140th Canton Fair, FOORIR would like to thank everyone who visited Booth 17.2L04, explored our solutions, and shared their ideas with the team.
Every conversation provides an opportunity to understand market needs, improve our products, and build stronger partnerships.
FOORIR looks forward to working with customers and partners worldwide to expand the application of intelligent people counting and effective foot traffic analytics, helping businesses turn physical traffic data into more meaningful operational insights.
FOORIR | Connecting Everything, Inspiring the Future.
We look forward to meeting our global partners again and exploring new possibilities together.
